For a while now, I’ve been realizing there are a number of ways to build links to new websites over time simply by participating within the blogosphere.

Simply, leave a comment with the desired anchor text in the name field. If the comment body itself allows for HTML, even better because the link can go again in the signature with a different set of anchor text (or linking to a different section of the website).

Look for blogs that don’t utilize the rel=nofollow attribute, and of course, try to find older blog entries that relate to the website you’d like to link to.

Use Google’s site: search feature whenever necessary to find entries related to your particular website. And if you can be one of the first few people to comment within an entry, even better.

Also, be mindful of the blog’s comment policy and be careful what you write in the comments because it will reflect upon the website being linked to.

If you come off like a spammer or idiot, the results could be having your comment (and link) removed altogether.

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